Friday, April 10, 2009

The Glitz, The Glamour & The Grind

On Monday April 6th, as part of a school class, I had to hold an event. All of my class was split up into groups and each group had to put on a seminar type of event with a theme. My group decided to focus our seminar on entertainment PR.

We put together an event that we cleverly titled The Glitz, The Glamour & The Grind: The Skinny on Entertainment PR. We held the seminar down at Toronto's Second City Theatre. The whole thing was a great success.

We had three speakers come to talk to the students that attended. Anna Von Frances of Pink Mafia, a full service PR firm in Toronto that specializes in entertainment events. Daniel Shehori who does PR for The Second City on top of other live comedy shows, and Nick Poireir who is a recent graduate of my program and currently is doing communications for LuminaTO: Toronto's Festival of Arts and Creativity. The speakers spoke about their experiences in entertainment PR, gave the students advice on what to do, what not to do, trends in the business and then answered questions from the audience.

On top of that, to add some entertainment value to tie in with our entertainment theme, The Second City kindly donated us some of their cast to do some improv for us. They went over as a hit, and we got to make an ass of our teacher on stage.

Overall, I think the whole thing was a success.

Here's some pics from the day:

Lot's of pics today so no music video.

I'm out.


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